touch supports local festivals leveraging tourism and the economy
Beirut, July 6, 2014: With the beginning of summer season and the launching of tourism activities in Lebanon, touch the leading mobile telecommunications operator managed by Zain is sponsoring, in line with its Corporate Social Responsibility (CSR) strategy, a number of cultural events including Jounieh and Baalbek International festivals. touch’s initiatives fall within the company’s continuous support to vital local sectors, among which the tourism industry as a major contributor to the Lebanese economy.