‘Year of Zayed’ initiative

• One-year scheme under ATAA & TADAMON initiatives for financially challenged patients 

• Amin Al Amiri: Partnership is part of the Ministry’s initiatives in line with the ‘Year of Zayed’

The move is part of the company’s CSR initiatives and in line with the ‘Year of Zayed’

With the UAE celebrating the timeless legacy of its founding father, Sheikh Zayed, PR and marketing consultancies in the country have been embodying ‘Year of Zayed’ initiative in the communications strategies of their clients.