Food & Beverage

Malt Gallery, a first in Lebanon, for those who appreciate the difference.

Beirut, December 10th, 2014: Under the patronage of His Excellency the Lebanese Minister of Tourism, Mr. Michel Pharaon, Etablissements Antoine Massoud launched the very first Malt Gallery in Lebanon, offering a unique experience for spirit enthusiasts. Over the period of four days, Achrafieh was buzzing during the opening of this new liquor concept store as top media, VIP clients, bloggers, Achrafieh residents and spirit lovers joined the celebrations.

King Food S.A.L brings happiness to 8 children through theGhinwa Kids competition

Beirut, January 14, 2015: King Food S.A.L., the BURGER KING® brand franchisee in Lebanon, announced the eight winners of their Ghinwa Kids competitionon January 10, 2015. CEA_8439-300x200.jpg Collecting the highest number of toys through buying the BURGER KING® kids meal, the first priz

PepsiCo and SMLCHostedthe AMP Bartenders Competition

Beirut, December 2014:PepsiCo and Société Moderne Libanaise Pour Le Commerce organized an exclusive Bartender’s competition on Sunday the 14th of December at Coop D’etat rooftop in Saifi Urban Gardens to promote their new classic AMP energy drink, with over 40 Lebanese bartendersfrom all over Lebanon’s clubs and pubs In a dynamic and competitive atmosphere, 30 bartenders mixed their signature cocktail with the AMP Classic energy drink being a main ingredient.

All-new Digestive Bars by McVitie’s

McVitie’s has recently introduced a new addition to their line of superior-quality products: the Digestive Bars.

By introducing the digestive bars, McVitie’ shas leveraged its core business strength and did a breakthrough by bringing exciting news to the biscuit lovers. Through being more appealing to younger generations, McVitie’s is targeting new consumer needs and offering people better snacking choices that are “deliciously wholesome": rich in fibre and still delicious.

Côte D’Or celebrates Christmas with a heap of love and a dash of togetherness

Beirut, November, 2014: It is that time of year again where families travel distances to join their loved ones and celebrate the blissful Christmas season, a time full of love and togetherness where such moments are memorable. This Christmas season, Cadbury Adams Middle East s.a.l., part of Mondelēz International, brings Côte D’Or chocolates to create the fondest memories families cherish most.

NESPRESSO BRINGS IRRESISTIBLE DESSERT-INSPIRED INDULGENCE TO ITS LIMITED EDITION VARIATIONS RANGE

Beirut November, 2014– As part of the quest to continually surprise and delight with extraordinary coffee experiences, Nespresso tempted its Facebook fans across the globe with five new indulgent aromas and asked them to comment on their favourite.