Samsung Partners with MDS Gulf to Open First Samsung Store at Bawabat Al Sharq Mall

Samsung Electronics Co. Ltd., a leader in consumer electronics, has partnered with MDS Gulf Holdings to launch an experience store at Bawabat Al Sharq Mall in Abu Dhabi today. The new location is the first Samsung Experience Store in the region to focus exclusively on Samsung smartphones, tablets and cameras. Commenting at the store’s inauguration, Mr. Ismail Yoon, President of Samsung Gulf Electronics said, “People are the starting point and the endpoint of everything we design, and our experience stores give consumers the chance to discover that first-hand. As the only store to focus solely on Samsung’s mobile portfolio, the Bawabat Al Sharq location will introduce consumers to our intuitive mobile devices in ways that are tailored to the needs of the mobile consumer. As Samsung continues to create products that resonate with real people, our footprint in the region will only continue to expand with their support.” Sami Abi Esber, President, MDS Gulf Holdings, said, “We are pleased to announce the opening of our first Samsung Experience Store. This store marks the start of our retail partnership with electronic giant, Samsung. In addition, the opening is part of our ongoing commitment towards achieving high customer satisfaction, which rings true to our objectives of providing our customers with world-class technology solutions to help improve their personal lives. We look forward to working closely with Samsung and open more stores in the long term.” The new Samsung Experience Store marks features Samsung’s diverse portfolio of mobility products and accessories. The newly opened store is staffed with highly trained and experienced sales personnel that are ready to assist customers with any product queries and requests.