Nissan today announced changes to its senior leadership with the appointments of Joni Paiva as Regional Vice President, Marketing and Sales for Africa, Middle East and India, and Thierry Sabbagh as Managing Director of Nissan Middle East.
Nissan e.dams aims to continue its recent points scoring spree when the ABB FIA Formula E Championship kicks off a home race weekend for team driver Sebastien Buemi in Switzerland.
The final European race of the season will be staged in Bern – just over 100 kilometers from Buemi’s home town of Aigle.
Nissan will share its vision for the future of mobility at CES Asia 2019 by showing technologies that access brain waves and merge the real and virtual worlds to assist drivers.
More than six in 10 European parents (63%) admit they struggle to fully concentrate on the road when their children are misbehaving in the car. But even more worrying is that nearly one in three adults (29%) reveal they know they’re less safe behind the wheel as a result, according to new research conducted by Nissan. Parents say the level of distraction means they’ve taken their eyes off the road and their hands off the steering wheel.
Nissan e.dams takes its Formula E challenge to Germany this week with the electric street racing championship staging its penultimate European round at Berlin’s Tempelhof Airport.
Nissan heads to the German capital following its best Formula E result to date in Monaco on May 11 where Oliver Rowland earned his third pole position of the season and finished on the podium in second place. Sebastien Buemi backed that up with a fifth-place finish.
Nissan unveiled a world first in driver assistance technology, combining navigated highway driving with hands-off single-lane driving capabilities.
Expanding on the award-winning ProPILOT system, the technology will debut on the Japanese-market Nissan Skyline in the fall of 2019.
Nissan e.dams has scored its best Formula E result with the team finishing the Monaco E-Prix with two cars in the top five and Oliver Rowland standing on the podium.
Rowland took second place after finishing only 0.201 of a second behind the race winner, while Sebastien Buemi completed the impressive points haul for the team by crossing the line in fifth.
Nissan today revealed the new 2019 Nissan Maxima in the Middle East at a regional launch event in Dubai. With captivating performance stance, 19-inch diamond-cut wheels, boomerang signature LED lighting framing the enlarged V-motion grille, the Maxima also offers Nissan Safety Shield 360, a suite of advanced driver-assist systems that supports the Nissan Intelligent Mobility vision to redefine how cars are driven, powered and integrated into society.
Rasamny Younis Motor Company (RYMCO) opened a first of its kind outlet store in Jal-el-dib, Beirut to sell new Nissan models from previous years that were never bought or used before. These cars were transferred from the dealers and from stocks of neighboring regional dealers. By visiting this outlet, loyal customers had the opportunity to buy or replace their Nissan cars with 2013, 2014 and 2015 models of Nissan Sunny, Juke, Sentra and other cars.
